Getting your small business into e-commerce has never been easier. It used to be that if you wanted to sell goods online, you had to buy a domain name, find and pay a web host, find and pay someone to develop an e-commerce site for you, and then, if those services are not in your e-commerce packages, configure accounts with different vendors so you can have secure payment processing on your site.
There are so many easier ways to get an e-commerce site for your small business now. What follows is a list of good turnkey e-commerce packages for small businesses who want to sell online, but do not necessarily need technical expertise to create their own websites, directories and shopping carts. For this reason, I have not included any open source e-commerce solutions here.
There are many available, and if you are a technically savvy entrepreneur, you may want to search one of them. These companies will handle every step you need to make your products online and sell them.
Shopify is one of the all-in-one packages that anyone can use to create and run an online store. You can either use one of their templates or a specially designed theme for your e-commerce site and everything is included in getting a domain name through a secure shopping cart so you can accept credit cards and PayPal payments.
If you also have a brick and mortar as well as a website, Shopify offers an iPad sales system that you can use to automatically synchronize all your products, inventory, orders and customers between your e-commerce site and your retail store.
Fees: A basic plan costs $ 29 per month with an online credit card rate of 2.9% plus 30 cents online, and there is no product limit. There are no set fees.
Bigcommerce is a real turnkey e-commerce solution. Features like SEO, marketing tools, the ability to provide coupons and product reviews on your site are all included. But my favorite feature about Bigcommerce is that it integrates so fast with so many other applications, including QuickBooks, MailChimp, Facebook and Constant Contact.
Fees: A Silver Plan, the most basic choice, is $ 34.95 per month ($ 31.45 per month with an annual subscription). Plus Bigcommerce Payments, if you choose to use it, have a transaction rate of 2.9% and a 30 cent per transaction fee. Note that if you are not in the States you will not be able to use Bigcommerce payments but will need to set up credit card processing separately.
This is another all-in-one e-commerce solution that gives you everything you need to sell online, including a shopping cart and credit card processing services.
One of Volusion's excellent features is the ability to sell on Facebook easily, eBay and Amazon, all integrated with your Volusion store.
Fees: The cheapest plan, the Mini, is $ 15 a month USD with a 100 product limit and no transaction fees.
Magent's almost all-in-one e-commerce package includes many impressive features. The features include layered browsing for your product catalog that allows customers to filter search, the ability to completely customize your webshop design if you have the skills and still produce a neat website if you do not and features to drive conversions such as having product comparison and wish lists available to customers.
The one downside is that Magento Go is not a turnkey solution. The plans do not include credit card processing. You need to register with a credit card processing service separately and then add that service to your account. It's not that hard, but it will increase costs.
Fees: The basic Get Going plan costs $ 15 a month USD with a 100 product limit and no transaction fees. Plus the cost of credit card processing (see above).
Yahoo Small Business
This turnkey solution includes a domain name, corporate email and website with a customizable shopping cart, credit card / paypal processing and tracking and analysis tools.
Fees: A merchant start package is $ 10.95 UDS a month for the first year ($ 33.95 per month thereafter) with a 1.5% transaction fee. There is no installation fee at writing time.
Yola takes a module rather than an all-in-one approach for small business websites. There are different levels of site packages that you buy and use to build your site and then, if you like, you can add an online store in your package for $ 10 per month. The store includes the ability to manage stock, accept credit cards, track orders and sell on your website and via Facebook.
Fees: The Bronze package, with a custom domain, an unlimited number of pages and unlimited bandwidth, is $ 4.17 per month with an annual subscription, so with an additional $ 10 for an online store, you can sell online for $ 14.17 per month.
You are probably already familiar with eBay's auction opportunities. But did you know that eBay also offers sellers their own online stores? In addition to the website for your store and unlimited product pages, the basic package contains management and marketing tools such as custom e-newsletters and marketing emails and tracking tools.
Please note that you will not have your own website with an eBay Store, but will instead have a directory address such as www.stores.ebay.com/yourstorename.
Fees: Basic is the cheapest plan; It offers up to 150 free lists per month for CAD 15.95 per month with an annual subscription.
People tend to think of Etsy as a marketplace just for artists and crafters, but that's not it. From 2013, vintage articles, craft supplies and "unique factory manufactures" can all be sold there as well. It's not an all-in-one turnkey e-commerce solution like the others on this page, but if what you sell qualifies it can be a cheap way to sell online.
Fees: It costs $ 20 cents to list an item, and Etsy collects a 3.5% fee on the sales price for whatever you sell. There are no membership fees.
Start your e-commerce business today
In addition to all the e-commerce solutions above being relatively inexpensive and designed to be user-friendly for small business owners, they all also offer free trial of two weeks to one month.
So no more excuses; choose one of the companies above, dip your toes into e-commerce and start selling online!
Contact us to get your small business into e-commerce in Sweden today